Cartier,
watches and jewelry both.

Tank and Santos on the watch side, Love and fine jewelry on the other. Serials and screws checked before anything is listed.

Currently holding wristwatches and fine jewelry in roughly equal measure. Browsing opens San Diego Jewelry Buyers, my own store, which is where the listings live.

Cartier is two businesses wearing one name. The watch side and the jewelry side are authenticated differently, sell to different people, and hold value for different reasons.

What they share is that the fakes are better here than almost anywhere. A convincing Love bracelet is a genuinely difficult thing to call across a counter, which is why we take the screws seriously.

How we check it

What we look at on a Cartier.

01

Love and Juste un Clou serials

Serial placement, screw alignment and thread quality. The screws should turn correctly with the right driver and sit flush. Fakes usually get one of those three wrong.

02

Watch dial and crown

The sapphire or spinel cabochon in the crown, the printing on the dial, and the hidden signature many references carry in the numerals.

03

Gold that tests as gold

Purity marks are checked against what the metal actually tests as, not taken from the stamp alone.

If you have a Cartier piece and you are not sure what it is, bring it to 907 Sixth Ave. We will tell you either way, free, whether or not you want to sell it.

What holds its value

Straight, not flattering.

  • Love and Juste un Clou are the strongest. They have taken repeated price increases and resale has followed.
  • Tank and Santos are steady rather than spectacular, and original bracelets matter.
  • Cartier is one of the few houses where the jewelry can outperform the watches.

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Questions

The ones I get asked.

Do you buy Cartier?
Yes, both the watches and the jewelry. Bring it to 907 6th Ave or send photos first for a free evaluation.
How do you authenticate a Cartier Love bracelet?
Serial number and its placement, screw alignment and thread quality, weight, and the gold tested rather than read off the stamp. Convincing fakes exist, so none of it is taken on trust.
Do you have the screwdriver for a Love bracelet?
Yes. If you need one opened or closed, come in and we will do it.
Why people trust us

4.9 on Google, 1,000+ five star reviews.

Read them all →
  • ★★★★★

    The staff was very professional they explained everything well. I referred a few of my friends to them and they have free parking.

    jacqueline greer · Google

  • ★★★★★

    Great experience with very helpful and knowledgeable staff.

    Peggy Charity · Google

  • ★★★★★

    This was my first time selling jewelry and I had a lovely experience. Everyone was so kind! I would definitely recommend stopping by!

    India Varma · Google